Young And Rural In China
Digital nomad enclaves in China’s rural heartlands are attracting young professionals from across the country.
Chinese youths are also giving up prestigious big-city jobs to become new farmers and rural influencers.
Discover why attitudes towards rural living have been changing in China.
Young And Rural In China - Part 1
Digital nomad enclaves in China’s rural heartlands are attracting young professionals from across the country.
Chinese youths are also giving up prestigious big-city jobs to become new farmers and rural influencers.
Discover why attitudes towards rural living have been changing in China.
Young And Rural In China
Youths in China are at the forefront of a rural renaissance. They’re ditching prestigious jobs in the city and moving to remote villages, transforming the country’s vast hinterlands.
This recent trend of urban to rural migration was unimaginable just half a decade ago. Since 2017, the Chinese government has been making “rural revitalisation” a key national strategy, but young people have shown little interest in moving to the countryside—until recently.
How, and why, have attitudes changed? And how are millennials and Gen Zers injecting new life into once sleepy towns and villages?
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