Businesses finding ways to cash in ahead of pop star's only stop in Asia

Businesses in Singapore are creating themed events to cash in on the hype ahead of Lady Gaga's concert, including themed parties, hotel promotions and specially-flavoured local pancakes. Some firms say this is part of a longer-term strategy to boost sales as the nation looks to cement its reputation as a regional events hub. Natalie Ong and Alexandra Anand report.